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NBC ASKS NIELSEN TO MOVE NEXT YEAR'S FEBRUARY SWEEPS Friday, February 8 2008 
Apparently
concerned
that
many
Americans
with
analog-only
TV
sets
will
suddenly
find
themselves
without
images
on
them
come
February
17,
2009,
when
the
switch-over
to
digital
television
takes
place,
NBC
is
asking
Nielsen
Research
to
move
next
year's
February
sweeps
up
two
weeks,
so
that
they
would
begin
on
January
15
and
end
on
February
14,
the
Hollywood
Reporter
reported
today
(Friday).
While
it
is
unknown
how
many
Americans
in
general
might
remain
unaware
of
(more)FCC COMMISSIONER URGES TEST BEFORE DIGITAL SWITCH Wednesday, January 2 2008 An FCC commissioner has suggested that the commission conduct a test of the switchover to digital from analog TV before the national cutoff takes place on February 17, 2009. In a statement on Monday, Michael Copps, a Democratic commissioner, said, "It is unfathomable to me that we are planning to turn off every analog signal in the country on a single day without running at least one test market first." Broadcasters have been criticized for (more) |
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