FRENCH COMEDY SETS BOX-OFFICE RECORD
Wednesday, March 5 2008
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Some 4.4 million French moviegoers paid $39.7 million to watch the comedy Bienvenue chez les Ch'tis (Welcome to the land of the Ch'tis) during its first week in theaters, setting a record, its distributor Pathé said Tuesday. The previous record was held by the 2006 comedy Les Bronzes 3: Amis pour la vie, which took in $27.8 million in its first week. Reporting on the results, the French news agency Agence France Press observed that the film "looks set to be the movie of the year" in France. It cost $18 million to produce. By Tuesday, the wire service observed, the film's total box office had already exceeded that for Asterix at the Olympic Games, which debuted in January -- France's most expensive film ever.
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