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DISNEY UNIT TO PRODUCE SHORTS FOR ONLINE VIEWING Thursday, February 28 2008 
In
what
today's
(Thursday)
Los
Angeles
Times
described
as
a
return
to
"its
short-form
roots,"
the
Walt
Disney
Co.
is
expected
to
unveil
a
comedy
series
composed
of
10
3-5-minute-long
episodes
about
window-washer
slackers.
The
series,
sponsored
by
Toyota,
will
be
available
on
the
ABC.com
website
and
YouTube.
It
is
being
produced
by
the
Disney
unit
Stage
9
Digital
Media.
In
an
interview
with
the
Times,
Anne
Sweeney,
president
of
the
Disney-ABC
Television
Group,
said,
(more)DISNEY ADS COMING TO A THEATER NEAR YOU Thursday, February 21 2008 Disney plans to begin pitching its DVDs aimed at kids as part of the ad clusters screened in movie houses showing G- and PG-rated films. The company announced Wednesday that it has signed a deal with National CineMedia's FirstLook, which delivers ads to theaters owned by such chains as AMC, Cinemark, and Regal in 164 markets. Disney President Bob Chapek said in a statement that the deal gives his company "an opportunity to showcase Disney (more) |
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